who are we

LinkageSG is a start-up founded by a team of passionate business and software developers. We wanted to create innovative, cutting-edge solutions that would change the game in various industries. Like-minded in our thinking, our team is committed to creating solutions that not only meet our clients’ needs but also exceed their expectations.

We are focused on developing software solutions that are tailored to the needs of our clients, who like us, aim to be change the way things are done.

LinkageSG aims to specialise in disrupting traditional industries and creating new opportunities for growth and innovation. Using the latest in A.I technologies and development methodologies, we build solutions that are scalable, secure, and user-friendly.

One of our latest projects is a cloud-based omnichannel retail solution that helps bridge the gap between retailers, brands and end-consumers. The idea is predicated on an intuitive interface, ease of use, and powerful features that truly adds value to the word “value chain”. Together with our client, we aim to revolutionize how brands will engage with their target audience in the future. Find out how we can join us in the development of this project here!


Services We Provide

Custom Software Development

We provide end-to-end solutioning to our clients on how to design, develop, and implement a future-ready digital strategy.

Our Customisation Methodology

Discovery

To start, we recognise the importance of understanding the needs and challenges of our clients’ target audience and industry. By doing so, we identify the areas where digital solutions can make a significant impact.

Once we have a clear understanding of our audience and industry, we can begin to design our clients’ digital strategy.

Design

Our design phase includes defining the goals, objectives, and key performance indicators (KPIs) for our clients’ digital solution.

We understand that out client’s business should be their key focus, and technology is where we come in.

We help identify the technologies and tools that will be required to develop and implement the solution. During this phase, using our extensive experience in user experience, we help our clients consider the user experience (UX) and user interface (UI) design to ensure that the application is intuitive and easy to use.

The Future-Ready Guarantee

Developing a future-ready digital strategy requires careful planning, collaboration, and a deep understanding of our clients’ target audience and industry. By partnering with LinkageSG, our clients can leverage on our expertise and experience to build intelligent digital applications that enhance end-user experiences while increasing operational efficiency.

Implementation

Finally, the implementation phase involves launching the application and monitoring its performance on behalf of our clients. During this phase, we track KPIs and make adjustments as necessary to ensure that the application is meeting its goals and objectives.

Development

This is where the heavy lifting happens. Our development phase involves coding, testing, and refining our clients’ digital solution. This is where our  software development team builds the application and ensure that it meets the design requirements.

what we offer

Legacy Application Modernisation

Legacy application modernization is the process of updating and enhancing existing software applications to meet the current needs of our clients’ organizations. Here at LinkageSG, we believe in applying the same care in modernisation as much as we do developing software from scratch.

Our Legacy Modernisation Methodology

Assessment

Our team assess the current state of the legacy application to identify the areas that need modernization. This will help in determining the scope of work and the resources required for the modernization.

Architecture Design

LinkageSG can help design a new architecture for the application that is more flexible, scalable, and efficient. This may involve redesigning the application using modern technologies and frameworks.

Migration

After all that is done, our team will migrate the legacy application to a modern platform, such as the cloud, to take advantage of its benefits. This may involve re-architecting the application, rewriting some of the code, and integrating with other systems.

Integration

Often legacy systems are tied with a whole array of other systems that is critical in the day-to-day operations of our clients’ businesses. Here, we integrate the modernized application with other systems in the organisation, such as ERP, CRM, and other business applications.

Testing

No finished product goes without our rigorous testing! LinkagseSG performs thorough testing of the now modernised application to ensure that it meets the requirements and is free of bugs and errors.

Maintenance

Never leaving our clients hanging, our team provides ongoing maintenance and support services to keep the application up-to-date and running smoothly.

By providing a range of services, from assessment to maintenance, to ensure that the application meets the current needs of the organisation, LinkageSG promises a pain0free experience for our clients a smooth transition to modern systems.

Web App Development

Using the same care and tailored methodology as customising a software, we help clients on a budget with the often overlooked solution of Web Apps. The benefits of web apps can be highly beneficial for clients with just that special need for

Accessibility & Customisability

We design web apps can be accessed from anywhere with an internet connection, making this solution ideal for businesses with remote workers or customers. We ensure that our web apps can be customized to suit the unique needs of our client’s business and users.

Cost-effectiveness
& Scalability

Web apps designed by our team are typically more cost-effective to develop and maintain than traditional desktop applications and can definitely be scaled easily to handle increasing traffic and user demand.

Cross-platform compatibility

Different users across different platforms can often cause problems in compatibility. LinkageSG’s web apps can be accessed from any device with a web browser, making them compatible with multiple platforms and devices

Data analytics

Knowing can make all the difference for our clients. In this, our web app building is always coded with the ability to provide our clients valuable data analytics and insights into user behaviour, allowing them to make informed decisions about their operations and marketing strategies

Full-Stack Software Development

When developing full-stack software, we know that it’s important for our clients to choose a software development firm that has the expertise and resources to deliver high-quality results.

Our extensive expertise in JavaScript frameworks, jQuery, PHP, Node, Angular, Python, and more, can provide comprehensive outsourcing software development services to help our clients construct a flexible and scalable backend, as well as a responsive frontend.

Here’s why our clients choose LinkageSG for Full-Stack development

Technical expertise

Our team has expertise in the latest full-stack development technologies and frameworks, and provides a range of services, including front-end development, back-end development, and database development.

Security and data privacy

The LinkageSG development team comes certified and possesses expertise in security and data privacy, and is able to implement measures to protect our clients’ software and user data against cybersecurity threats and breaches.

Strong project management, Communication & Collaboration

Here at LinkageSG, our clients are assure that the project team assigned comes with strong management skills, including the ability to manage timelines, budgets, and resources effectively. Coupled with strong communication and collaboration skills, including the ability to work closely with the clients, our team understands requirements and provide regular updates on the project’s progress as we go along.

Agile development methodology

Instead of falling back on traditional Waterfall-based development, our team specialises in Agile development. From experience, we know that clients’ requirement may not yet be fully cast in stone during the on-set of the project. By adopting the Agile method which emphasizes collaboration, flexibility, and responsiveness to change, LinkageSG is able to meet clients demand which each progressive milestone.

Defining goals and target audience

Before we begin developing our clients’ mobile app, we help them define their goals and target audience. This has proven to will help them to determine the features and functionalities that are most important to their users.

Conduct market research

Our wealth of market research data can help clients to identify the needs and preferences of their target audience, as well as the strengths and weaknesses of their competitors.

Choose the right platform

We help our clients identify the platform that is best suited for their app. This will depend on factors such as their target audience, budget, and development resources.

Mobile App Development

Developing a mobile app can be a complex process, and it requires a well-planned strategy to ensure success. When considering if a mobile app is the way to go, we walk though with our clients the necessary process in their considerations.

Our Mobile App Methodology

Decide on the app’s features

Based on your goals and target audience, we help clients to decide on the features and functionalities that their app will offer. From MVP to the final product rollout, we assist in  prioritizing the features that are most important to their users.

Develop a user-friendly interface

No poor interface goes unpunished. Working with our deign team, our clients can be assured that the user interface of their app is  designed to be intuitive and user-friendly with clear navigation and easy-to-use controls, basically human-friendly!

Monitor and update your app

After launching the app, we walk with our clients to monitor its performance and user feedback. This has proven to help identify areas for improvement and to make updates, upgrades and enhancements as needed.

Developing a successful mobile app requires careful planning, thorough testing, and ongoing monitoring and optimization. By following our playbook, we increase cleints’ chances of developing a mobile app that meets the needs of their target audience and achieves your business goals.

Our Pitch to You

We know that in considerations of your selected vendor, although cost is a factor, there are various other less tangible reasons in your final selection choice. Here where we differentiate ourselves

We are interested in Your Business.

During the discussion phase, the LinkageSg team not only brings technical expertise to the table, but also the ability to add value by offering creative input based on our experience with similar workflows, processes, and technology. Time and again, we have demonstrated our ability to contribute significantly by assisting our clients in developing a clear idea of what works and what does not. If we anticipate any technological obstacles, we are capable of providing streamlined solutions to ensure efficiency

We believe in building in a long term relationships .

Developing a solution is an ongoing process that involves multiple iterations and cycles based on continuous user feedback. As a reliable developer, LinkageSG will remain committed to the product’s lifecycle and continue to work with our clients even after the initial development phase is complete and the solution has been launched.

Making your design a top priority.

The appearance and functionality of a website or app are equally important. We believe that as your ideal partner, we should go beyond simply ensuring that our website or mobile app works properly. We prioritise adding value to its usability, which will ultimately determine how users interact with your solution. We know you need the right development partner to demonstrate a clear understanding of the aspects of the solution that are most relevant to your business needs. In this, LinkageSG is able to see the solution not only from our perspective as the solution provider but also from the perspectives of your stakeholders and end-users alike.

It is not just about price.

Often due to the complexity of our clients’ required comprehensive solution, they cannot select their developer based solely on price. Their target market requires a high-quality solution, not simply the most affordable one. In such cases, LinkageSG not only offers transparent and competitive pricing, we also providing the guarantee of seeing the project through to completion.